FMCG
Trade Marketing Manager - FMCG
Mid-sized FMCG company
HK$48,000 - 65,000
A mid-sized FMCG company is looking for a Trade Marketing Manager to join their channel team.
About the role
This is an individual contributor role responsible for trade marketing planning and channel execution. The candidate will develop promotion calendars, plan shopper campaigns, coordinate merchandising activities, monitor channel performance, manage trade budgets, and work with sales and brand teams to improve commercial results.
• Plan trade promotion calendars and shopper campaigns.
• Coordinate merchandising activities and channel execution.
• Monitor channel performance and manage trade budgets.
Requirements
• Degree holder in business, marketing or related disciplines.
• Solid FMCG experience in key account management, brand management, trade marketing or channel planning.
• Strong analytical, reporting, stakeholder management and budget control skills.
• Ability to use data, automation and digital tools to improve sales performance and business processes.
Highlights
- Trade marketing strategy exposure
- Channel growth and shopper campaigns
- Sizable FMCG platform