FMCG
Senior Trade Marketing Manager - FMCG
Sizable regional FMCG group
HK$65,000 - 88,000
A Sizable regional FMCG group is looking for a Senior Trade Marketing Manager to lead channel strategy.
About the role
This is a team leading role responsible for trade marketing strategy, shopper campaigns and channel execution across FMCG retail platforms. The successful candidate will lead promotion planning, manage trade budgets, analyze channel performance, oversee merchandising initiatives, coordinate sales and brand teams, and coach team members.
• Lead trade marketing strategy and promotion planning.
• Manage trade budgets channel performance and merchandising initiatives.
• Coordinate sales brand and supply chain teams while coaching team members.
Requirements
• Degree holder in business, marketing or related disciplines.
• Solid FMCG experience in key account management, brand management, trade marketing or channel planning.
• Strong analytical, reporting, stakeholder management and budget control skills.
• Ability to use data, automation and digital tools to improve sales performance and business processes.
Highlights
- Trade marketing strategy exposure
- Channel growth and shopper campaigns
- Sizable FMCG platform